‘Join us as we delve inside the world of Adrian Niculae, known by many as, Priku. Last week we saw the landing of his latest concoction ‘Consensual’, the fifth release on his own outlet of quality over quantity sounds, MOTIF. Perfect timing for an exclusive feature paired with an outstanding mix; extracted from his recent set for the Duo family at Casa Quien, Dominican Republic.
A humble genius , and a true craftsmen amongst the scene. Ensuring himself as a staple name for around ten years now. The Romanian artist is known for his ability to seamlessly weave together hypnotic loops and rhythms creating a unique flavour of grooves only he can capture. Repeatedly his productions are nothing short of masterpieces. You can count on that.
After joining Sunrise in 2007 grabbing the attention of the right people soon followed, after a steady amount of releases, and high profile gigs this gave him the recognition he deserved. Early years saw releases on [a:rpia:r], Only 300 Family and Concrete Music. In 2011 came a record that will always have a place in the heart of the MEOKO record bag, this being the ‘Bercelona EP’ on All Inn Black.
Naturally, with a work rate and raw talent such as this the years to come became filled with many more genius productions. Atmospheric journeys with a real attention to detail. Pressure Traxx, Eastenderz, and Liniar are just a handful of standout names Priku has assigned his music too. Whilst delivering stellar records, and extended sets all over the world, the Bucharest based artist still managed to engage with two labels of his own MOTIF (2013) and last year Atipic. MOTIF is an open landscape for his deepest thoughts and desires, signed sincerely with passion, expressing his personal tastes and agendas. This is where you will find him releasing under his own name, and inviting special friends such as Arapu, as they team up under the alias of Super Moon. With a fantastic reception in such a short space of time, his latest fine article is ‘Concensual’. A two track release. The A side ‘Seesaw’ sways back and forth, driven continuously shifting through the gears, as enlightening percussions aim to enforce a balance. ’24.00’ is a stripped back affair, waiting for the right listener to maximise its full potential. An open mind, in an amazing setting and this track will create something particularly memorable.
With Atipic there are simply no rules to break, expect the unexpected, and experience a truly magical platform for the trained ears out there. This special imprint has included Jorge Savoretti, Vincentlulian and Andu Simion. After working behind the scenes for a long time, this year has seen the birth of Atipic (Live). The live performance from Adrian first see light at Sunwaves 21 (setting the stage perfectly for Villalobos), The Block (Tel Aviv) and just a few weeks ago in the forest at Mioritmic festival, Cluj-Napoca, Romania. The up close and personal construction of sound does not venture too far from your typical expectations from Priku, but leaves you in admiration of how talented this artist really is. He has stepped up to the next level with ease, but was there really ever any doubts? We cannot advise you enough to let loose, and discover amongst the sounds of Atipic Live. In the not so far future the performance will be making its awaited London debut. January 13th 2018 you will have this opportunity, as Atipic meets fabriclondon.
In the coming months Priku’s forthcoming single release on Savor Music will become available to the world. His track ‘In White’ features on part one of a series of various artists compilations from the Argentinian born label. Joined by high caliber artists all round including Franco Cinelli, Le Loup, Martinez, Ernesto Ferreyra and fellow Romanians Livio & Roby.
Words by Zac Bidwell